Tap Into the Wealth of New Media Opportunity
Social media is a still-developing media channel. Where does it fit into your plans? Is your prime focus getting your message out via blogs and other social media, or hosting your own online venues?...
View ArticleDigital Lemonade
Outing someone nowadays has an entirely different meaning than it did 10 years ago. Today, “outing” someone refers to revealing their true identity online. Golly Homer, you mean people would have to...
View ArticleA Visit with the Copyright Alliance
Steve Shannon On a recent trip to Washington, D.C., I had the pleasure of visiting with Patrick Ross, executive director of the Copyright Alliance. A two-year old organization, it members – all...
View ArticleEmerging Technologies and Platforms are Changing How We Consume News
With the hope of catching a glimpse of what’s coming around the curve with new media and it’s affect on broadcast and online journalism, I attended the first Media Summit hosted by Mediabistro.com this...
View ArticleHow Much Has Changed?
“So much has changed, and we are at a turning point,” said Arianna Huffington, keynoting the opening session for the Public Relations Society of America’s (PRSA) International Conference. (I’m one of...
View ArticleNews Organizations Sometimes Bend the Rules of Engagement to Keep Up with...
The 24 hour news cycle is nothing new. It started in 1980 with the launch of CNN, the very first 24 hour news channel. Prior to cable news we relied on the newspaper, radio, or the evening news...
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